Starbucks // My Starbucks Idea

Through My Starbucks Idea, customers’ ideas such as free birthday treats, cake pops and mobile payment drives-thrus are brought to life. The current tally is at 277 ideas and it continues to grow. This omnipotent coffee corporation has taken coffee to the cloud, with its innovative Clover coffee machines that digitally control temperature and brew time, update recipes according to customer data and record barista performance. Starbucks also plans to make coffee the first sustainably sourced agricultural product in the world. Who knows what they’ll brew up next.

Leaders: Luigi Bonini (SVP Innovation and Product Development), Mary Wagner (SVP of R&D/Q&R)
Learn More: My Starbucks Idea homepage